Synsational Irrigation & Landscaping

Situation

Synsational is an owner-run irrigation and landscaping company serving Longmont, Colorado — mowing, fertilization, sprinkler systems, aeration and seeding, and seasonal cleanup. The business runs on the owner's phone. He needed a real web presence, and just as importantly, a way to keep it current — prices, photos, seasonal services — without calling a developer every time something changed.

What Metra Built

An eight-page site on the company's own domain: a home page, dedicated pages for each service, a service-area page, and an about page — structured so each service matches what customers actually search for, with the schema markup search engines and AI assistants read.

Then the part we're most proud of: a self-serve editor. The owner opens a private edit page on his phone, changes any text or photo, previews it, and hits "Send it in." The change is checked and applied automatically — live on the real site in about two minutes, no phone call, no waiting on us.

Screenshots

Homepage hero — text-first contact

The owner's self-serve editor

Key Decisions

• Text-first contact. Lawn care customers text. "Text Us" sits next to the call button on every page, wired to the business line.
• Owner edits without a developer. The editor has guardrails built in — color combinations too dark to read are blocked automatically, every submission is validated before it ships — so the owner can't accidentally break his own site.
• One page per service. "Sprinkler repair Longmont" and "lawn aeration Longmont" are different searches with different intent. Each gets its own page instead of one generic services list.

View the live site: synsationallandscaping.com